Art Director

Custom by Rugs USA was an exciting new product category that allows customers to create personalized area rugs tailored to their unique style and needs. The innovative line empowers shoppers to choose from a variety of materials, colors, patterns, and sizes, ensuring that every rug is a true reflection of individual taste. The shoot and creative needed to embody not only the freedom but also be approachable since it is one of the cheapest custom-sized rug programs in the industry.

Creative Director: Paul Bruno, Photographer: Mark Weinberg, Brand Marketing: Alex DeAngelo & Ali Zaren